CWL BRAND WORKS
Privacy Policy
Effective Date: October 10, 2026 | Last Updated: October 10, 2026
Information We Collect
We collect information directly from you when you interact with our website, request quotes, or place orders:
- Contact & Account Information: Name, email address, phone number, billing address, and shipping address.
- School & Organization Affiliation: School name, athletic team, booster organization, or business entity associated with custom orders or group stores.
- Order & Transaction Data: Items purchased, garment sizes, personalization details (e.g., player names, jersey numbers), and order history.
- Payment Security: Payment card transactions are processed securely through encrypted third-party payment gateways; we do not store full credit card numbers or CVV codes on our servers.
- Custom Artwork & Uploads: Vector files, logos, mascot artwork, mockups, and digitizing files submitted for embroidery, DTF printing, or promotional decoration.
- Communications: Inquiries submitted through our contact forms, quote request forms, and email correspondence.
Information Collected Automatically
When you navigate our site, we and our service providers may automatically log technical data, including:
- Technical Log Data: IP address, browser type, operating system, device identifiers, referring URLs, pages visited, and interaction timestamps.
How We Use Your Information
We use the information we collect to operate and enhance our custom decoration services:
- Process, decorate, package, fulfill, and ship apparel and merchandise orders.
- Generate commercial price quotes, stitch-count estimates, digitizing proofs, and design approvals.
- Administer partner school stores, booster program givebacks, and seasonal order reconciliations.
- Communicate order updates, tracking information, and customer support inquiries.
- Maintain site security, prevent fraudulent transactions, and meet accounting and tax compliance obligations.
How We Share Your Information
We do not sell, rent, or trade your personal information. We disclose data strictly to trusted third-party service providers necessary to operate our business:
Operational Partners
- Payment Processors: Secure gateway providers handling credit card processing.
- Shipping Carriers: Courier services (e.g., USPS, UPS) to deliver physical goods.
Infrastructure & Compliance
- Hosting Platforms: Website infrastructure, form tools, and database storage.
- Legal Obligations: Compliance with subpoenas, law enforcement, or safety protection.
Artwork and Proprietary Rights
Client-uploaded logos, trademarks, and vector artwork are retained strictly for fulfillment, production record-keeping, and digitizing setup for your authorized orders. We do not license or sell your custom artwork to third parties.
Data Security and Retention
We implement reasonable administrative, technical, and physical safeguards to protect your personal information. Order records, invoices, and design files are retained as required for business, tax, and re-order fulfillment purposes.
Children's Privacy
While we produce spirit wear and athletic apparel for K–12 schools, our website and purchasing portals are directed to adults, parents, school staff, and authorized booster representatives. We do not knowingly collect personal information directly from children under the age of 13.